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Let’s start by establishing what Q&A (Questions & Answers) is and is not.

Q&A is not:

  • the traditional tail-end of your talk.
  • a meaningless question like, “Any questions? Okay. That’s all I have!”
  • the opportunity you avoid because you’re afraid someone will ask you something you don’t know.

Q&A is:

  • The best opportunity to engage the audience.
  • your final chance for buy-in.
  • possibly the most crucial part of your presentation.

Whether you speak to a big audience or just a handful of teammates, the Q&A section has the potential to make or break your credibility.

Therefore, it’s just as important to prepare for Q&A as it is to practice the main body of your presentation.

Here’s our best inside advice for Q&A:


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