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Why do so many leaders stop working on themselves? Most likely, it’s because, at some point in life, we think we know a little more than we do.

A few years back, I worked with a talented manager named Richard, who could tell you what great leaders do. He told me what he knew about leadership communication the first time we met. He thought he had good relationships with his teammates.

word map describing self-development and personal development

When we sat down to go over his survey results, he was devastated to learn he did not have good relationships. One of his teammates wrote:

“Richard doesn’t care about anything but the numbers.”

If you fail to make genuine connections with your team members, it doesn’t matter what you “know.”

Self-Development Helps in Crucial Moments

Not long ago, Interact Studio joined with the Harris Poll to conduct an online survey of 1,000 employed U.S. workers.

The survey revealed that most leaders are not engaging in crucial moments that could help employees see them as trustworthy. Specifically, recognizing employee accomplishments, giving clear directions, giving feedback, meeting in person, and showing interest in the well-being lives of others.

It’s reassuring that many leaders understand the importance of these crucial moments and the value of self-development. They stay on the leadership journey by going within and doing the hard work they expect from others.


Here are 5 benefits of self-development:

1. Self-awareness is a muscle.

If you never work out, your muscles begin to fail, and you will lose your edge. Leaders who endure are students of their leadership. Great leaders know that the better they understand themselves, the better they will understand the people they’re leading. Healthy communication requires the energy of connection — with inclusion, recognition, clear directions, meaningful interaction, and feedback as the company’s nerve center.

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